While higher levels of engagement and a resilient spending outlook translates well for TMT providers, the COVID-19 pandemic is generating uncertainties in the digital home. Online disclosure and exposure are clear concerns: consumers are more worried than before about transmitting personal data or encountering harmful content online, for example. New digital behaviours are also creating new types of anxiety. Fifty-two percent are unnerved by the prospect of personal or professional information being captured by smart home devices, while 3 in 10 households are concerned about the potential hacking of video calls. And with these rises in anxieties, organisations are not doing enough to help, with over a quarter, 26%, concerned that businesses are not able to keep their personal data safe as a result of the situation.
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